As a 44-year veteran in the practice of Risk Management and Risk Transfer, the art and science of developing insurance solutions has always been a passionate and enjoyable part of his life.
Prior to embarking in his enterprising journey being the Founder of Sterling Group of companies, Abdul Halim spent 14 years at American Malaysian Insurance Berhad (”AMI”), being the CEO in his last position.
Through the years, he has successfully established Sterling as the Premium Independent Power Plant (”IPP”) Broker in the insurance and reinsurance market and he is focused in expanding its portfolio into specialised industry like Space, Aviation, Marine Hull and Employee Benefits continuously, by leveraging on technological advancement in Artificial Intelligence and Predictive Modelling.
Since then, he has evolved into becoming an entrepreneur with other business interests taking a third of his time, whilst remaining centrally focused on Engineering Services, Insurance Advisory and Risk Management Services. This has given him ‘across the board’ hands-on experience and the leading-edge to craft his transactional and consultancy enterprise, to forge ahead of the curve.
Today, the Sterling Group comprises of the following subsidiaries;
- Sterling Insurance Brokers Sdn. Bhd.
- Sterling Risks Solution Sdn. Bhd.
- Sterling I-Tech Sdn. Bhd.
- Sterling Foundation / Sterling
- Health Care Sdn. Bhd.
- TÜV-NORD Engineering
- Services Sdn. Bhd.
- Wing Cycle Sdn. Bhd.
To provide a sustainable ecosystem and intellectual capital to deliver high-end comprehensive total solutions with a competitive cost structure to selected and targeted industries.
As a pastime indulgence, he thoroughly enjoys endurance sports, hence a triathlete at heart, with swimming and cycling being his biggest passions. Truly his day is not complete without doing one or the other, 6 days a week. Somewhere in between, playing and walking 9 holes in the golf course takes precedence occasionally.
He hopes to pass down to future generations the same love for ‘business enterprise’, that he passionately inherited from his revered predecessors.